Network onany court
Networking through basketball during US Open week.
B2B Ball brings together brand marketers, creators and deal makers who share a love for the game.
This isn't just about basketball. It's about creating real connections, building community, and opening doors through shared experiences. The goal is simple: network, hoop, and grow together.
Four years of building rooms across the country, from Shoot 360 in Las Vegas to NBA All-Star Weekend in Los Angeles and SXSW in Austin.
Tech founders, industry leaders, marketers, athletes and creators. The kind of room where a pickup game turns into a conversation that goes somewhere.
We build events at the intersection of sports, culture and business, then bring brands in to be part of them.
Full-court networking runs in major markets, timed to the moments people are already travelling for. All-Star Weekend, SXSW, Summer League, the US Open.
Product testing, on-court experiential, sampling and giveaways that put brands in front of decision makers while they're playing, not while they're being pitched.
A high-fidelity content library out of every event, plus the cross-sector introductions that keep happening long after everyone's left the gym.
Our run lands in opening week of the US Open, so the city is already full of people who flew in for a court. We're playing basketball, same as always. We just liked the timing.
Come hoop, or come talk. Plenty of people never pick up a ball and still get everything they came for.
Competitive basketball, real people, and a room that keeps talking long after the last game.
Every run we've put on has been made possible by partners who believed in the idea early. Some are with us today, some rode with us for a season. All of them helped build this.
Past and current partners. Interested in the next one? Reach out on Instagram.
Tell us a bit about you. We review as they come in and email the address to confirmed guests a few days out. Everyone RSVPs individually.
We'll be in touch at the address you gave us. Confirmed guests get the venue details a few days before August 27.
The following evening, B2B Ball and tom talks. host a storytelling night in the city. Separate room, separate guest list, separate RSVP.